Our question was: "Which are the three most successful ever examples of cross platform television programming, how did viewers participate and most importantly, what did they gain from the experience?"
We broke the question down into 3 areas as we felt like this would make the question more manageable and we could easily plan our next steps.
The 3 areas were:
1) What are the 3 most successful ever examples of cross platform TV programming
Using the research which we would gather, we will be able to answer this, going off people's reviews, statistics about usage and articles about the multi platform shows and industry. We will begin by looking at a range of programmes and then narrow these down the 3 we feel are the more successful.
2) How did viewers participate in the multiplatform programming?
We will gain the answer to this by having a focus group in which will we get participants to play the corresponding apps to the shows that we have chosen and see how they take part in it. We will also ask people about this in the questionnaire that we will send to people.
3) What did they gain from the experience of multiplatform programming?
Our focus group task will find out what participants gained from their experience of it. We will also try and research some statistics and data about what people tended to get from multiplatform programmes to show some wider evidence.
It was clear from this that the research we were going to do were:
- A focus group with some examples of apps of television shows that were multi platform to see what participants gained from it and how people actually went about in participating in it
- A questionnaire to be created that asked about peoples' viewing habits and experiences of multiplatform programming
- Research a number of shows to start with, and then choose 3 successful shows to go in depth about and use these shows as the answer to our presentation.
The shows we decided to initially look at were:
- Hollyoaks
- X Factor
- Embarrassing Bodies
- Britain's Got Talent
- Big Brother
- Who Wants To Be A Millionaire
- Million Pound Drop
We are now going to go away and research a few of these shows each so we can meet back up and decide on the 3 most successful ones.
I found this planning day very productive because we managed to take a question that initially seemed more complex and then break it down into a more simple, step by step process of research and answers. I am excited to get stuck into research because I find the idea of multi platform programming really interesting and some of these shows are my favourite ones so research won't feel like much work!
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