Digital Media Cultures Essay

After weeks of lectures, it was finally time to choose our essay question. As with all projects and essays I ever do, I always aim to choose to do it on something that I am really interested in so that I can expand my knowledge in those areas. My central interest is television as this is where I hope to see my career go when I graduate. My secondary interest is radio as I love doing my weekly show with James Dunn, Stay Fresh, Liverpool (https://www.facebook.com/StayFreshLiverpool) so whenever I can involve these aspects into my degree I love it because I know that I will work so much harder if I enjoy it. 

However looking at the questions available, I also needed to be a sensible student and look at what question I can see myself getting the best marks on as obviously the higher the better. I didn't feel that any of the questions relating to television were going to produce my strongest answers so I began to look at what other areas I was interested in, and what questions looked more suitable for me. 

I eventually chose the question, "Assess how the internet has changed the music industry?". I felt confident with this as I already knew of a few reasons so I just had to go and research these reasons in depth using books and academic journals and apply this to the question. Me and deadlines have an unusual relationship. I prefer to wait till the last possible minute as then I can feel the pressure and it gets the adrenaline going and I do all the work to a high standard. Some people argue that this means that I rush it or I do no work but this is definitely not true. I work more efficiently quicker and under pressure which I think is an excellent skill to have as the media is a high pressure industry with tight deadlines. 

As this is my first essay that I have ever properly researched and referenced I hope I do really well on it!